AIFS Abroad

AIFS Study Abroad in Paris, France
American Business School
Summer 2022
Course Descriptions

   

All courses are taught in English. You can choose one or two courses from those listed below.

Students should consult with their university advisors prior to participating in the program to have their course credit pre-approved. Recommended credits are shown in parentheses.

Session 1 (May 16 - June 24)
Course Code and Credits: MKTG 411 (3)
Course Title: European Marketing
Course Description:
Course description coming sooon.
Course Code and Credits: FREN 113 (3)
Course Title: French Language and Culture
Course Description:
Course description coming sooon.
Course Code and Credits: MGMT 180 (3)
Course Title: International Business
Course Description:
Course description coming sooon.
Course Code and Credits: MGMT 310 (3)
Course Title: Project Management
Course Description:
Project Management examines the organization, planning, and control of projects and provides practical knowledge on managing project scope, schedule and resources. Topics include project life cycle, work breakdown structure and Gantt charts, network diagrams, scheduling techniques, and resource allocation decisions. Concepts are applied through team projects and tutorials using project management software.
Course Code and Credits: SOCG 100 (3)
Course Title: Intercultural Studies
Course Description:
Course description coming sooon.
Course Code and Credits: MGMT 403 (3)
Course Title: Sustainable Business
Course Description:
A changing mindset from short-term to long-term is starting to take hold in the business world. A changing mentality among business leaders and consumers is shaping the way that companies interact with their communities, their environment, their employees, their customers, and all their other stakeholders. Companies can no longer simply focus on the one bottom line but must expand their vision to consider the implications of climate change, shifts in commodity demand and supply, including labor, and much more.

Session 2 (May 30 – July 8)
Course Code and Credits: MGMT 400 (3)
Course Title: European Management
Course Description:
xxx
Course Code and Credits: MKTG 400 (3)
Course Title: Creating and Developing Luxury Brands
Course Description:
The latest theories and cutting-edge thinking are introduced with interactivity to enable students to work with real issues faced by today’s leading as well as niche high luxury brands. Workshop sessions will follow lecture sessions. Groups will at times be required to prepare workshop analysis in advance. Videos and video interviews will be provided to reinforce lessons learned.
Course Code and Credits: MKTG 240 (3)
Course Title: Consumer Behavior
Course Description:
Explores the history and development of consumer behavior from the post WWII era to the present day, differentiating the methods, structures and implications of each and the effects in all aspects of contemporary life; mainly economics and sociology. Provides students with a working knowledge of the methods, tools and objects of both pre-and post-internet marketing practice and the growing impact of globalization.
Course Code and Credits: POLS 211 (3)
Course Title: European and International Relations
Course Description:
This course is a deeper look into international relations, especially as they relate to recent and current European strategies. Europe is a volatile conglomeration of states with different histories, languages, and cultures, often with past conflicts between the states. Today it tries to talk with one voice, economically and politically, sometimes with, and sometimes without success. This class creates discussion about the current state of Europe and its relationship with global states and global powers.
Course Code and Credits: MGMT 215 (3)
Course Title: Organizational Behavior
Course Description:
The corporation was once completely focused on economics, finance and accounting. In today’s ultra-competitive and demanding economy, the business climate can no longer rely on the sale of a simply efficient service or trustworthy product to guarantee profit and turnover. Technology, transport, free-trade, outsourcing and offshoring are some of the revolutionary business forces which have transformed the corporate community into an interconnected local village. Borders, countries, languages, philosophies unite to expand the culture of a company across oceans of market share and centuries of geo-political lifestyle. Today organizational behavior and modern management theory have opened us to an entirely new vision of the workplace offering valuable guidelines into the heart of a business, and its most valuable asset: human beings.